Our descriptive analysis panelists are trained to be human calibrated instruments. They identify and measure the unique sensory characteristics of your products providing you with unique sensory "fingerprint" of foods, beverages, personal care products, and consumer goods.
Whether you need moderated focus groups, a standing consumer advisory group, central location (CLT) testing, or home use testing (HUT), call us for a project quote. We can design complex studies to generate perceptual maps, drivers of liking, or more simple preference, difference, or ranking studies.
We design custom studies and work with you to develop ground-breaking sensory and consumer research. Read about our traveling panels, our onsite training, or studying new ingredients under Institutional Review Board (IRB) oversight in our custom solutions and case studies.
Case Study: Shelf Life of Brownies
A client had developed six new snack products. All were brownie based with variations in toppings. Four packaging variations were utilized. The objective was to determine which packaging best maintained the sensory characteristics of the products. The goal was a 90-day post production shelf life.
Learn MoreCALL US... WE DON'T BITE! (unless we're taste testing.) We enjoy the intellectual challenges of designing and executing descriptive sensory analysis and consumer research that answers your questons. Call today for more information.
PHONE: (918) 333-1011